Problem: The student experience with online applications is disjointed.
Higher education is not innovating as quickly as other industries. Universities have multiple, outdated systems and applications that fail to speak to one another, often as the result of a bureaucratic organization.
These systems create a clunky and confusing experience for students, who have to log in to multiple portals with little direction.
Solution: Design a seamless experience that guides students in their transition to the university.
My job as the UI/UX designer was to reimagine the way students experience our university's online applications. I was responsible for leading research, brand and style creation, and experience design of the two applications comprising our minimally viable product.